Over the last two years I've made the point numerous times here that world university rankings have become normalized on an annual cycle, and function as data acquisition mechanisms to drill deep into universities but in a way that encourages (seduces?) universities to provide the data for free. In reality, the data is provided at a cost given that the staff time allocated to produce the data needs to be paid for, and allocating staff time this way generates opportunity costs. (2012, April 12). The business side of world university rankings. Global Higher Ed. Inside Higher Ed. #Rankings #Administration School #Article-News/Media #Rankings #Administration Program